Note from the Founder – April/May 2013

janicelunaWhen my husband Barry and I were first married, we loved hunting for treasures in odd places. We collected furniture and other items we imagined filling our future dream home. And by “we” I mean me. I loved digging through people’s memories and inventing stories about each item’s history. Barry mildly enjoyed it for the first half hour, tolerated it for the rest of the time (he was still trying to impress me, given our newlywed status), and then silently suffered through the schlepping and storing of our purchases. Once baby strollers, high chairs, and Costco-sized cartons of diapers entered the picture though, those days were long gone.

Somehow Mike Wolfe makes rummaging through junk look glamorous and exciting on his popular show, American Pickers. In addition to his keen eye for vintage wares, I admire his passion for rescuing and saving living treasures who truly need it—the animals he encounters on his travels. It’s amazing how animals are integrated into nearly every area of our lives…even shopping.

Our new focus on conscious living is a perfect example. In this issue we explore how what we eat is at the core of our overall health. We can start by incorporating small steps to eat more healthy foods, so we can be there for those we love, especially our pets. And with the weather getting nicer, healthy eating helps us look great at the dog beach, too!

Longer days and more sunshine also means Earth Day (April 22) is here—a perfect time to celebrate Mother Earth in all her glory. As we watch the miracle of spring unfold around us, it can be easy to take it for granted. But we all know it is important to protect our resources. It’s inspiring to see companies in the pet space taking responsibility for how they bring products to market. We, as consumers, have the ability to choose items that tread lightly on the environment, and our purchasing power sends an important message.

Take a moment to truly take in your surroundings—the beauty of nature, and special objects full of stories. Be grateful for the blessings in the everyday moments, and you will create more of them—





Janice Brown


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